
Every year the President of the United States, the honorary board chair of the American Red Cross, proclaims March as Red Cross Month. During Red Cross Month, let’s make a special effort to tell our Red Cross story and clarify misperceptions about our role in society. Some people assume the Red Cross lies dormant until there is a natural disaster. Some people assume that the Red Cross plays a critical role during those natural disasters because we are a quasi governmental agency, receiving federal funding to support our important work. Neither of those assumptions is correct.
Please spread the word about the work of the Red Cross. During the month of March, as with any other month during the year, the Red Cross paid staff and volunteers in this region will serve hundreds of our neighbors, including victims of home fires; service men and women hoping to connect with a loved one back at home; people who want to learn how to save a life by taking a course or donating a unit of their own blood; and students who want to mobilize themselves to help heal the world through an international humanitarian organization. We are able to fulfill our mission of preventing and alleviating suffering in the face of emergencies, because of our priceless volunteers and the funds that we receive from the individuals, businesses, and foundations.
These words appeared on the editorial page of the Richmond Times Dispatch in 2011 after the tsunami disaster in Japan, “After each natural disaster nations and political parties put aside, however briefly, their petty squabbles and pull together for a common goal: remaking communities and restoring hope. The work is often backbreaking, sometimes heartbreaking – but never futile. No matter how great the disaster inflicted upon it, humanity marshals its strength and begins to build again.” As I read those words, I felt that I could not think of a better way to describe the multifaceted, humanitarian work of the Red Cross and our role as the catalyst that brings people and resources together in times of crisis, both great and small.
Thank you donors, investors, volunteers and friends. We are able to do our work and respond to our neighbors in need because of you.